Tagged: Social Axcess

Handling a Corporate Communications Crisis via Social Media [Presentation]


The presentation above is one I’ve delivered on behalf of Boingo Wireless at a few conferences, including GSMI’s Social Media Strategies Summits. The slides describe a corporate communications crisis we encountered back in April 2010 and how we managed the crisis over social media channels, where we first learned of the problem. Top eleven takeaways […]


11 Social Media Yodas Define Community Management “Passion”


Community manager roles are on the rise, as an increasing number of businesses enter the social media party. Brands want superstar representatives, and plenty of industry experts have provided guidance on top traits to look for during the hiring process. Marcy Massura of Weber Shandwick gave a talk at SMSS Boston on characteristics of successful community managers; Social Axcess […]